Keep your AI agent informed about promotions and add custom instructions for special situations.

Promotions and Events

What to Include

Current offers and special events:

  • Limited-time offers — Sales, discounts
  • Seasonal promotions — Holiday specials
  • Package deals — Bundled services
  • Events — Special occasions, celebrations

Example Promotion Entry

## Current Promotions

### New Client Special
First-time clients receive 20% off their first service. Mention this offer when booking.
Valid through March 31st.

### Summer Color Event
Book any color service in January and receive a free conditioning treatment.
Must mention promotion when booking.

### Loyalty Package
Purchase 5 haircuts upfront and receive your 6th free.
Never expires.

Keeping Promotions Current

  • Update when promotions end
  • Remove expired offers promptly
  • Add new promotions as they launch

Custom Messages

What to Include

Special instructions for your AI agent:

  • How to handle specific situations
  • Things to emphasize or mention
  • Custom protocols

Example Custom Message

## Special Instructions

### During Construction
We're currently undergoing renovations. Please mention to callers that our entrance has temporarily moved to the side door on First Street.

### Holiday Hours
During December, remind callers that we have extended hours on weekends and are closed December 25-26.

### Priority Handling
For callers asking about bridal services, emphasize our dedicated bridal suite and offer to connect them with our bridal coordinator.

Best Practices

  • Keep promotions updated
  • Remove expired content
  • Use custom messages sparingly
  • Be specific in instructions