Personality traits shape how your AI agent communicates with callers. This article explains how to choose the right traits for your business.

What Are Personality Traits?

Personality traits are characteristics that influence your AI agent's communication style. They affect word choice, phrasing, and overall tone during conversations.

Available Traits

You can select up to three traits from these options:

Setting Personality Traits

  1. Go to AI Config > Personality
  2. Find the Personality Traits section
  3. Click to select up to three traits
  4. Click Save Changes

Choosing Traits for Your Business

Service Businesses (Salons, Spas)

Trait Description
Friendly Warm, approachable, uses casual language
Professional Formal, business-appropriate, precise
Helpful Solution-focused, eager to assist
Casual Relaxed, conversational style
Formal Traditional, respectful language
Enthusiastic Energetic, positive, expressive
Calm Measured, soothing, patient
Empathetic Understanding, compassionate, supportive

Recommended: Friendly, Helpful, Calm

Creates a welcoming, relaxing atmosphere that matches the service experience.

Recommended: Professional, Helpful, Empathetic

Conveys competence while showing care for client concerns.

Hospitality (Restaurants, Hotels)

Recommended: Friendly, Enthusiastic, Helpful

Reflects the energetic, service-oriented nature of hospitality.

Corporate/B2B

Recommended: Professional, Formal, Helpful

Maintains business-appropriate communication.

How Traits Combine

Selected traits work together. For example:

  • Friendly + Professional — Warm but business-appropriate
  • Calm + Empathetic — Soothing and understanding
  • Enthusiastic + Helpful — Energetic and solution-focused The AI blends these characteristics naturally in its responses.