After choosing whether you're a restaurant or service business, you'll select your specific industry category. This helps Speako customize your experience.

Available Industry Categories

Speako supports 30+ industry categories across different business types:

Restaurant Categories

  • Fine Dining
  • Casual Dining
  • Fast Casual
  • Cafes & Coffee Shops
  • Bars & Pubs
  • Asian Cuisine (Sushi, Chinese, Thai, etc.)
  • Italian & Mediterranean
  • And more...

Service Categories

Health & Wellness

  • Medical Clinics

  • Dental Practices

  • Veterinary Clinics

  • Physiotherapy

  • Mental Health Services Beauty & Grooming

  • Hair Salons

  • Barbershops

  • Nail Salons

  • Spas & Day Spas

  • Beauty Studios Professional Services

  • Legal Offices

  • Accounting Firms

  • Consulting

  • Real Estate Fitness & Recreation

  • Personal Training

  • Yoga Studios

  • Fitness Classes

  • Sports Coaching Education

  • Tutoring Services

  • Music Lessons

  • Language Schools

  • Training Centers

Selecting Your Category

  1. Find the category group that matches your business
  2. Click to expand it
  3. Select the specific type that best describes what you do
  4. Your selection will be highlighted with a colored border

What Your Category Affects

Your industry category influences:

AI Agent Personality

Your AI agent is pre-configured with a communication style suited to your industry:

  • Medical practices get a professional, reassuring tone
  • Restaurants get a warm, welcoming style
  • Salons get a friendly, personable approach

Pre-configured Settings

Default settings are optimized for your industry, including:

  • Typical operating hours
  • Common service durations
  • Booking preferences

Knowledge Base Templates

Industry-specific templates help you quickly add relevant information to your AI agent's knowledge base.

Don't See Your Exact Category?

Choose the closest match to your business. The category sets initial defaults, but you can fully customize all settings afterward.

For example, if you run a specialty spa not listed, choose "Spa & Day Spa" and then customize your services and settings.

Next Steps

  • Creating Your First Location — Complete your setup with location details
  • Completing the Setup Wizard — Finish the onboarding process